Use Explainer Videos to Improve Your Sales Funnel

Use Explainer Videos to Improve Your Sales Funnel

The sales funnel: a necessary evil echoed all the business owners – right? Joking aside, we all know that sales funnels are essential to a great marketing strategy and ultimately, driving sales and success for your business. But, creating the right content for...
Sourcing Music for Your Explainer Video

Sourcing Music for Your Explainer Video

to quality voiceover and sourcing your music properly. The music piece can be one of the trickiest to figure out though. Where do find you quality, royalty-free music? How do you know that’s it’s being sourced correctly? And that it’s legal? What kind of music should...
Why Use Characters In Your Explainer Video?

Why Use Characters In Your Explainer Video?

If you’ve started the process of creating an animated explainer video, your head is probably spinning! You may be asking yourself things like… What is my main message?  How should I convey it?  What will resonate with my audience? Which style of animation...
Writing a Good Explainer Video Script

Writing a Good Explainer Video Script

When it comes to marketing, story is king! No matter how flashy your animation, amazing your colors, and revolutionary your design, if the story isn’t on point, no one will care. That’s exactly why, here at Jump Start Video, we start every project with a story. Many...
Utilizing Explainer Videos for Thought-Leadership Content

Utilizing Explainer Videos for Thought-Leadership Content

Have you heard the term “thought-leadership” before? Marketing Insider Group describes thought leadership as: “A type of content marketing where you tap into the talent, experience, and passion inside your business, or from your community, to consistently answer the...