Can you believe that we are already a quarter of the way through 2022? It’s been a great year so far here at JumpStart Video, and we’re excited for what’s to come. Another thing that we’re excited about is video marketing (duh). Our friends at Wyzowl recently came out with their 2022 Video Marketing Trends, based on a survey of over 500 marketing professionals and online consumers. As always, their research found some very interesting trends that we want to share with you…
Are you part of the 14%?
- 86% of businesses use video as a part of their marketing plan.
The numbers bear out what we have always known to be true – successful businesses use videos to market their goods, services, or opportunities. Thanks to smartphones and other mobile devices, the impact of video continues to grow. Future customers can see your video any time, anywhere. Are you taking advantage of this? Or are you a part of the 14% who hasn’t (yet) gotten started?
- Of the marketers who don’t yet use video, 16% don’t know where to start.
We get it – video production looks complicated. It’s a beautiful dance between creativity and technology…and can be a bit overwhelming for people. That’s where we come in! We believe in making high-quality, incredibly-engaging videos accessible to all. Don’t believe us? Take a look at what Julian had to say about his JumpStart experience.
Animation Can Be Affordable
- 33% of video-using companies primarily rely on animation.
Animation has come a long way. What first started as hand-drawn films have turned into a recognized art form (by the way, congrats to Encanto for the Academy Award!). And it doesn’t stop there – countless small businesses are finding practical uses for animated videos. Here at JumpStart, we have animated everything from product demonstrations to HR training
- On average, 40% of people spend under $500.
The barrier to a top-quality video is very low – and we’re shrinking it even more here at JumpStart. Our 100% US-based team will produce an affordable animated video starting at $350. Interested in a longer length? Check out our simple, straightforward calculator for your quote.
Keep Up With Your Clients
- 62% of creators gauge success by a video’s engagement.
As a small business, we love to engage with our customers. And we know you do too. Video-related metrics (views, likes, comments, shares) are easy to measure and track. Before you know it, you’ve got your next client list – all without any additional work.
- And finally – 93% of marketers report increased brand awareness.
The average consumer watches 19 hours of online video each week. Imagine if your small business, company, or organization had a clear video presence online. In a matter of weeks, your video could be seen by thousands, if not hundreds of thousands.
Does this excite you? Us too. Animation runs in our blood – we’re passionate about it and strongly believe in it. We know that animated video has a role to play in your organization, and we can’t wait to discover that with you.
Today’s statistics were brought to you by our friends at Wyzowl.