Instagram Moving to Video! What This Means for You.

Instagram Moving to Video! What This Means for You.

Social media platforms have adapted and survived against each other’s competition in a number of ways over the years. Sometimes a platform seems spent in terms of energy and creativity. But there’s always a curveball that makes people rethink the entire purpose and...
Training Videos Help New Team Members to Retain More Info

Training Videos Help New Team Members to Retain More Info

You spend a ton of time planning for and conducting training for your new team members. You want them to feel comfortable and confident in their new position. But how much are they remembering? Training videos are your answer! Typically those first days with a new...
How Videos Can Save Your HR Team Time and Resources

How Videos Can Save Your HR Team Time and Resources

Video content is an engaging way to get your message across, but it’s not just for marketing! HR directors and recruiters are increasingly realizing the benefits of video. It’s now more affordable than ever to produce videos — and this investment can actually reduce...
Why Multiple Videos are Better Than One

Why Multiple Videos are Better Than One

Multiple videos are better than one. “If a little bit is good, then more must be better!” When it comes to video marketing, this is absolutely true. With video marketing, more is better. Let’s talk about all the benefits that multiple videos – in a series, for...
The Best Video is the One You Can Afford

The Best Video is the One You Can Afford

In a perfect world, you could sink endless resources into video marketing to nurture and convert valuable leads. Attempting to achieve this marketing utopia can have some severe shortcomings though.  “Perfect is the enemy of good.” — Voltaire Is video...
Why the Quality of Video Matters for Content Marketing

Why the Quality of Video Matters for Content Marketing

Amateur cinematography has a wonderful niche in our culture. Your child’s first bike ride, an anniversary trip, ball game, or even a special game night with friends- all captured by your iPhone. Unfortunately, content marketing is not the area that you want to cut...