Mar 11, 2022 | Uncategorized
Do you know you need a video on your website but don’t know where to start? Making a quality explainer video is not as simple as you may think. It requires a well-written script, professional voiceover, and thoughtful animation. It could take you months and you still...
Mar 4, 2022 | Uncategorized
Did you know that communications at this week’s Paralympic Games will be presented in three different languages? That’s right – announcements in Beijing will occur in French, English, and Chinese. And this doesn’t even count the...
Feb 25, 2022 | Uncategorized
Picture, if you will, sitting in a small room with your new coworkers, all fellow first-day-on-the-job’ers. Someone from the HR department is reading you the policies, the procedures, the benefits, you name it. It’s gotta be done, but everybody knows that...
Feb 8, 2022 | Uncategorized
You’re scrolling on your phone when an interesting video appears. It’s 5:30, and you’re on the subway home. Almost instinctively, you flip the switch on your phone to ensure it’s on silent, and then press play. You don’t want to be that...
Jan 29, 2022 | Uncategorized
You have a lot of information. About your company, about products you sell, about employees’ skills. Such an abundance can be intimidating. But breaking down data into digestible chunks and putting it to work makes possible powerful connections that...
Jan 21, 2022 | Uncategorized
I don’t need to tell you that video is taking over the web. It’s not some future trend—it’s happening right now, and it has been for years. A recent study says online video will account for over 82% of all consumer Internet traffic in just a few...
Jan 14, 2022 | Uncategorized
Does video length actually matter? We’ve all grappled with this question at some point. The short answer is, yes, yes it does. As you post videos, it’s important to keep in mind that people will only watch them for a certain amount of time. Ask yourself,...
Jan 6, 2022 | Uncategorized
This is a question many small business owners ask themselves. They’re aware of the mass amounts of people on Instagram and even been able to increase Facebook likes. Yet it still seems as though no one is reaping any benefits from this or maybe they’ve...
Dec 31, 2021 | Uncategorized
2022 is right around the corner, and it’s only fitting that we chat about things we’re leaving in 2021 and habits we want to begin, right? However, the word “habit” has become a dirty one, just like other old-fashioned words such as...
Dec 23, 2021 | Uncategorized
For many marketing professionals, it’s hard not to feel overwhelmed by the rapid pace of change in the industry. What marketing techniques were successful last year may no longer apply next year — or even by this time next month. This entry explores some...
Dec 16, 2021 | Uncategorized
It’s that time of year again – reviews are in and everyone wants to know if they were ahead of the curve. Let’s see how you did when it came to trending videos of 2021. We know, trends seem to be coming and going as quickly as ever now, but that...
Nov 30, 2021 | Uncategorized
An explainer video is now an integral part of business marketing in real estate. It has become a mandatory practice to include relevant videos in the marketing strategy for any business. Did you know that 51% of marketing professionals worldwide name video as the...
